Eyes of the CEO: can product design help leapfrog the competition during a recession? | Kearney

Search Bar

Your industry

Aerospace and Defense

Consumer and Retail

Financial Services

Healthcare and Life Sciences

Industrial Goods and Services

Metals and Mining

Transportation and Travel

Your needs

Digital and Analytics

Leadership, Change, and Organization

Mergers and Acquisitions

Operations and Performance

Product, Design, and Data Platforms

Transactions and Transformations

Global Business Policy Council (GBPC)

Insights

Take 5 with Kearney

Featured insights

Geopolitical Dynamics

Global Cities Report

Global Economic Outlook

Global Services Location Index

Global Wildcards 2025–2030

Kearney Advanced Mobility Institute

Kearney Consumer Institute

Kearney Supply Chain Institute

The Kearney FDI Confidence Index®

Why us

Strategic partnerships

The Kearney advisory network

Sustainability and social impact at Kearney

Careers

Life at Kearney

Search jobs

About us

Culture and values

Diversity, equity, and inclusion

Kearney in the media

Kearney Originals

People and leadership

Contact

Your industry

Your needs

Insights

Why us

Careers

About us

Contact

Main menu

Aerospace and Defense

Consumer and Retail

Financial Services

Healthcare and Life Sciences

Industrial Goods and Services

Metals and Mining

Transportation and Travel

Main menu

Digital and Analytics

Leadership, Change, and Organization

Mergers and Acquisitions

Operations and Performance

Product, Design, and Data Platforms

Transactions and Transformations

Global Business Policy Council (GBPC)

Main menu

Take 5 with Kearney

Featured insights

Geopolitical Dynamics

Global Cities Report

Global Economic Outlook

Global Services Location Index

Global Wildcards 2025–2030

Kearney Advanced Mobility Institute

Kearney Consumer Institute

Kearney Supply Chain Institute

The Kearney FDI Confidence Index®

Main menu

Strategic partnerships

The Kearney advisory network

Sustainability and social impact at Kearney

Main menu

Life at Kearney

Main menu

Culture and values

Diversity, equity, and inclusion

Kearney in the media

Kearney Originals

People and leadership

Main menu

Your industry

Aerospace and Defense

Consumer and Retail

Financial Services

Healthcare and Life Sciences

Industrial Goods and Services

Metals and Mining

Transportation and Travel

Main menu

Your needs

Digital and Analytics

Leadership, Change, and Organization

Mergers and Acquisitions

Operations and Performance

Product, Design, and Data Platforms

Transactions and Transformations

Global Business Policy Council (GBPC)

Main menu

Insights

Take 5 with Kearney

Featured insights

Geopolitical Dynamics

Global Cities Report

Global Economic Outlook

Global Services Location Index

Global Wildcards 2025–2030

Kearney Advanced Mobility Institute

Kearney Consumer Institute

Kearney Supply Chain Institute

The Kearney FDI Confidence Index®

Main menu

Why us

Strategic partnerships

The Kearney advisory network

Sustainability and social impact at Kearney

Main menu

Careers

Life at Kearney

Search jobs

Main menu

About us

Culture and values

Diversity, equity, and inclusion

Kearney in the media

Kearney Originals

People and leadership

Eyes of the CEO: can product design help leapfrog the competition during a recession - Article